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Geoff Wilson's Work

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After seven years on Squarespace, I’ve finally moved house here to Wordpress!
I’ve got a lot of work to do to shape up this site. It’s currently a mess, I know.

  • A course I didn’t plan to build… but did

    A course I didn’t plan to build… but did

    28 July 2025
    💡 Personal Growth & Reflections, 🔎 Product Design & Strategy

    Did it “need” to take months? No. This is less about how long it took to get an idea through to delivery, and more about the rewarding feeling of being commited to a challenge.

  • The Wanting and The Doing

    The Wanting and The Doing

    22 July 2025
    💡 Personal Growth & Reflections

    A quiet note on creative ambition, distraction, and the daily choice between possible futures.

  • On making memory dividends

    On making memory dividends

    11 July 2025
    💡 Personal Growth & Reflections

    Of all the things I could be spending my money, time, and attention on, I’m taking trips just to ‘say’ that I’ve done it? To treat a ‘once-in-a-lifetime’ opportunity as a tick-box exercise? That’d make sense if it were true, but it’s not what I’ve meant.

  • What’s the worst that can happen?

    What’s the worst that can happen?

    8 July 2025
    💡 Personal Growth & Reflections

    You’re hearing it again… the voice in the back of your head nudging, prodding, screaming at you to pay attention to truth you’ve pushed down or excused away.Not now. Not yet. Not until…A web of concerns left unnamed and unresolved.

  • The Myth of ‘Once I’ve Made It’

    The Myth of ‘Once I’ve Made It’

    2 July 2025
    💡 Personal Growth & Reflections

    What would you keep doing, even after you’ve “made it”?“Certainly not this!” You’ve said it before, and you’ll say it again every time.You’re one viral post, pay rise, or winning ticket away from your big break. And it’s long overdue.

  • Clarity by the Kilometre

    Clarity by the Kilometre

    22 May 2025
    💡 Personal Growth & Reflections, 🔎 Product Design & Strategy

    A walk. A call. An idea worth chasing. And the realisation that the best way to get unstuck is to get moving.

  • Do all good stories follow the 3 P’s?

    Do all good stories follow the 3 P’s?

    14 May 2025
    💡 Personal Growth & Reflections

    Forget three-act structures — Brandon Sanderson’s “Promise, Progress, Payoff” tip just cracked fiction wide open for me.

  • Less stuff, more flow: Every interaction a barrier

    Less stuff, more flow: Every interaction a barrier

    21 April 2025
    🔎 Product Design & Strategy

    We add more than we subtract. New features, new menus, new doors. Each new interaction creating another barrier between users and their goals.

  • Liftoff

    Liftoff

    12 March 2025
    💡 Personal Growth & Reflections

    Strapped to the front of a combusting cylinder,Nichole Ayers graduates to space,But from way down here it may appear,Like there’s fear all over my face…

  • New Year’s Day is too easy to pretend to be good

    New Year’s Day is too easy to pretend to be good

    2 January 2025
    💡 Personal Growth & Reflections

    Ahh, the start of the New Year—so full of hope, promise, and a million downloads of the trendiest habit-tracking app. Funny, then, that my own logged results for January 1st would first appear as either a slip up or a total, abject failure at goal-setting. But is it?

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Geoff Wilson's Work

thinker | writer | learner | maker

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